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The new Huguenot luxury residential skyscraper is a family affair

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NEW ROCHELLE, NY —Based on external appearances, the sleek and contemporary new Huguenot building in the center of town doesn’t look like a family business, but once you walk through the pristine glass doors, it begins to become clear that this is a A different kind of place than the luxury towers that have drastically changed New Rochelle’s skyline in recent years.

Despite the sleek and modern look of the new residential building, the Huguenot-owning family prides itself on running the property as a small business on a large scale.

“Huguenot prides itself on being a family owned and operated business,” the Huguenot website boasts. “We understand that you are not just renting an apartment, but creating a home. Our mission is to provide our renters with an experience like no other, so that every time they walk through the door, they always feel like they’ve come home.” .”

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The claim sounds like a well-polished marketing spiel, but the promise is unexpectedly genuine. When Patch met with the building’s owner, Frank Chechile, at a recent Huguenot open house, he was busy helping a tenant locate an important package that FedEx delivered to the building’s automated locker system.

Three generations of a family of New Rochelle business pioneers represented at the Huguenot dedication ceremony last year. (The Huguenot)

“We’re a full-service organization,” Chechile joked, but said his parents, who built the business from humble beginnings, wouldn’t have it any other way.

Chechile explained the origin story of the Huguenots from the roof deck of the recently opened luxury skyscraper.

“My parents had a gas station right there for years,” he said, pointing toward Main Street. “Just as an investment, they bought a property across the street. My dad did all the maintenance and mom did the books and collected the rent checks.”

Chechile said convincing her parents to move forward with the ambitious project on the land where they once spent their workweek renting U-Haul trucks required a promise to uphold the same spirit of personal connection the couple practiced as small business owners. from the neighborhood. . That promise stood in stark contrast to the large nearby development projects that have become prolific in the downtown corridor.

In fact, Chechile’s son lives on site and manages the high-rise residential building.

Steel and glass skyscrapers seem to spring up almost daily in New Rochelle and some see parallels to the recent wave of development that changed Brooklyn forever and, in many cases, gentrified neighborhoods and devalued longtime residents. Chechile said development here is taking a very different course. Despite New Rochelle’s convenience to Manhattan, he said he’s seeing surprisingly few new renters who regularly commute to New York City.

“The appeal of living in New Rochelle is living in New Rochelle,” Chechile said. “The train station is just minutes away, but we’re not seeing a lot of people from Manhattan looking to relocate. We’re seeing a lot of people from other areas in New Rochelle who are excited to be a part of the downtown renaissance.”

The Huguenot is also becoming something of an incubator for the next generation of small business owners. The couple who will manage the soon-to-open Casaoma coffee shop in the building’s retail space are also residents of the property. Yaretsy Flores and Kevin Rucker said that in addition to selling a great cup of coffee, the new business will focus on culture, community and collaboration, making the small business fit right into the big building with a neighborhood vibe.

Dogs are not only welcome at The Huguenot, they are pampered. (The Huguenot)
A simple trick to avoid monthly Peloton fees and gym membership fees is to move to the Huguenot. (The Huguenot)

If Chechile loves telling the story of her parents building a future in the city with which she has a special connection, when she shifts gears to show off the comforts and technological wonders of Hugonot, she adopts the demeanor of a proud new home owner as points out plans for rooftop community space and spacious top-floor apartment amenities.

Knowing your landlord by first name has its advantages, but the Huguenot is a far cry from renting an attic room from a retired widow. The newly constructed six-story residential building features amenities including a free pet lounge, a full fitness center with Peloton bikes, and rooftop community areas with fire pits, grills, and a view of the Manhattan skyline and Long Island Sound.

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