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PGA Tour and DP World Tour announce strengthening of strategic alliance for the next 13 years

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With the threat of a rising competitor invading the highest ranks of professional golf, the PGA Tour and DP World Tour have agreed to extend their strategic alliance. The partnership, which began in November 2020 well before the official launch of LIV Golf, will continue through 2035.

As part of strengthening their partnership, the PGA Tour and the DP World Tour have agreed to the following terms:

  • PGA Tour increases its stake in European Tour Productions from 15% to 40%
  • DP World Tour guarantees bigger prize funds for the next five years
  • Top 10 players in DP World Tour Rankings automatically get PGA Tour cards

This last part is new and is an acknowledgment by the DP World Tour that it is no longer a destination, but a rung from the top of the ladder.

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The new joint venture will provide additional competitive opportunities for professional golfers from both Tours and will also establish a clearly defined path for the best players from around the world. Players from the Sunshine Tour and the ISPS Handa PGA Tour of Australasia, with whom the DP World Tour already has existing strategic alliances, now enjoy a formal path to the DP World Tour.

With today’s announcement, DP World Tour members will now have direct, formal access to the pinnacle of the men’s professional game on the PGA Tour.

The pinnacle of the men’s professional game. is not language that has been used prior to this announcement, and is a clear indication that the DP World Tour has formally slipped as a feeder tour, along with the Korn Ferry Tour and others, onto the PGA Tour.

“Building on the success of the existing strategic alliance between us and the PGA Tour, this move will significantly enhance the meritocracy that has successfully served the professional game on both sides of the Atlantic for more than 50 years,” said Keith, CEO of DP. WorldTour. Pelley in a statement.

“It’s a natural extension and progression of what we’ve been doing over the past several years, and I passionately believe this move is the right thing to do for our players, our tour, our fans and the game of golf in general. Our two tour hands down. have grown closer in recent years, and today’s announcement strengthens both tours for the betterment of both memberships.”

PGA Tour Commissioner Jay Monahan is aligned with that thinking.

“It was clear from the outset that our strategic partnership with European Tour Group was a powerful deal for both parties, and we are delighted with today’s announcement of this expanded partnership,” he said. “We will continue to collaborate across a global calendar and key business areas as we bring our organizations and memberships even closer together while innovating to bring the most entertaining and engaging golf possible to fans around the world.”

Along with this announcement, the PGA Tour on Tuesday solidified plans to increase the number of Korn Ferry Tour players earning PGA Tour cards outside of the regular season from 25 to 30 beginning in 2023. As such, it will no longer offer 25 PGA Travel Cards at the Korn Ferry Tour Finals. Instead, those tournaments will be elevated events for Korn Ferry Tour players that will factor into the 30 cards now being dealt.

Finals were previously for a mix of Korn Ferry Tour players and PGA Tour players who missed out on the FedEx Cup Playoffs. Now, PGA Tour golfers who miss out on the FedEx Cup will battle it out in the PGA Tour’s fall events for their own cards for the following year.

The other big news announced Tuesday is that the PGA Tour will award five cards to the top five finishers (and ties) in Q-School, which it will reinstate as a path to the PGA Tour for the first time in a decade. As with PGA Tour cards for DP World Tour players, this will start in 2023 for the 2024 PGA Tour season.

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